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WHEN WOMEN LEAD,

THE WORLD CHANGES.

We’re here to rewrite the playbook for aspiring and early career leaders who want to build their career without the bullshit and the burnout. Success shouldn’t mean sacrificing your joy, personal life, or sanity. In a world where DEIB programs are getting slashed and women are still expected to do it all, we provide you with the skills, strategies, and support to help you lead like the bad bitch you are from day one.

You don't have to accept soul-crushing trade-offs to be successful. This is leadership development and coaching designed for you, not your employer. Because you deserve to lead without losing yourself.

Affordable. Accessible. Built for you.

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The Sisu Society is based on a Finnish concept that embodies resilience, determination, and courage in the face of adversity, not just on an individual level but as a driving force within society. More than just perseverance, sisu is the collective strength that fuels communities to overcome challenges, create meaningful change, and stand firm in their values. It’s about bravery, tenacity, and the ability to push forward with integrity and purpose, even when the path is difficult. In a world that demands resilience, sisu is the power to endure and thrive, together.

how we can
WORK TOGETHER

On-Demand Training 

Access courses created to give you real strategies to handle the pressure, push back on double standards, and lead  without second-guessing yourself.

Take ownership of your success as a leader. You don't have to wait for permission. Learn the skills you actually need to navigate leadership on your terms and at your own pace  and without the mind-numbing corporate nonsense.

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COURSES

Aurora Leadership Academy

This comprehensive 12-month leadership development program was created to set early and aspiring leaders up for success from day one.

Each month, we’ll explore key leadership principles, from navigating change and decision-making under pressure to leading with authenticity and building powerful communities. You’ll leave with the tools to turn bold ideas into action and maintain a healthy balance while delivering results. 

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PROGRAMS

Personalized Coaching 

One day, you’re great at your job. The next, you’re expected to lead a team with zero real training, too much scrutiny, and a flood of mixed messages about how you should lead. 

Individual coaching gives you dedicated support from someone who’s been there. You don’t need to change who you are to be a great leader. You just need the right support. We've got you!

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1:1 COACHING

HI! WE'RE AMBER & FESTA. 

CREATORS OF THE SISU SOCIETY & YOUR OWN PERSONAL HYPE CREW

Sick of waiting for your company to invest in you? Yeah, us too.

Only 40% of new leaders receive any leadership training or coaching and 60% fail in the first two years. Women are 12% less likely than men to receive training in leadership skills. On top of that, men are more likely to be promoted into leadership roles based on perceived potential while women are required to have proven ability. 

The result? Less qualified men keep getting promoted while women wait for training they’re never offered. Without leadership development, women get fewer opportunities, slower growth, and more barriers to advancement. 

We created The Sisu Society to change that. This is for women who are done waiting. Who refuse to ask for permission to succeed. Who are ready to take control of their careers, build real leadership skills, and rise on their own terms.  

What We're About

THE SISU SOCIETY'S CORE VALUES

Community

We take care of our people and our environment because strong community is the lifeblood of a healthy society. We create a safe, welcoming space where badass women can be heard, supported, and empowered to learn from each other. Strong connections and respect for the natural world uplifts us as individuals and strengthen humanity. 

Wellbeing

You can’t pour from an empty cup. Taking care of yourself isn't selfish, it's a requirement. Stress wears us down, making it harder to show up for our friends, partners, and teams. When we are calm, strong, and grounded, we make better decisions and lead with balance and consistency. The society we live in is unwell,  so we’re building a new one. One where wellbeing is a top priority. 

Social Justice

We stand with the marginalized and oppressed. Always have, always will. With the wife and mother of a multiracial, immigrant family and a queer social worker at the helm, social justice is deeply personal for us. We refuse to stay silent while some try to erase trans lives and demonize immigrants and other vulnerable populations. Here, women of all backgrounds are seen, heard, and celebrated. 

Abundance

True abundance isn’t only about wealth; it’s about freedom, time, health, creativity, connection, and opportunity. That’s why we create access, offer sliding scale options, and share our time, money, and expertise. We believe there’s enough for everyone. The scarcity mindset, competing against one another and hoarding resources keeps us all down. When we lift each other up, we all rise.

Transparency

We believe in being upfront and honest, even when it's difficult. Transparency means you can trust that decisions are made with integrity, that pricing is fair, and that what is promised is what will be delivered. It builds confidence in the relationship, giving you the clarity to make informed choices without second-guessing. This is the kind of partnership that lasts.

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